Top 9 Best Keyword Rank Tracking Software | My Experience & Compared

Are you looking for the best keyword rank-tracking software? As a digital marketer, I understand how important it is to stay on top of your keyword rankings.

That’s why I’ve tested and compared some of the market’s best tools – to make sure you have the most accurate data.

In this blog post, I’ll be sharing my experiences and comparing the top-rank tracking software so that you can confidently choose one that fits your needs!

The Best 9 Keyword Rank Tracking Software


When it comes to keyword rank tracking software, there is no shortage of options available. From powerful all-in-one solutions like Ahrefs and SEMrush to lightweight standalone solutions like AccuRanker and SERanking, the keyword rank tracking market is full of diverse and reliable tools.

In this section, we’ll take a look at some of the best keyword rank-tracking software available today. We’ll compare features, pricing, and ease of use to help you find the best solution for your needs.

Here are the top 9 keyword rank-tracking software solutions:

Ahrefs – All-in-one SEO tool with solid search rankings monitoring capabilities.

Serpstat – Affordable all-in-one SEO tool with detailed tracking features.

SEMrush – Comprehensive keyword rank tracking and analytics platform.

SpyFu – Web-based tool for tracking organic and paid search rankings.

Long Tail Pro – Comprehensive keyword research and ranking software.

Moz Pro Keyword Rank Tracker – Cloud-based keyword rank tracker with advanced analytics.

KWFinder – Keyword research and rank tracking tool designed for beginners.

AuthorityLabs – Comprehensive rank tracking and reporting platform.

Advanced Web Ranking – Powerful rank tracking tool with deep insights into search engine optimization (SEO).

Finally, if you prefer manual keyword rank tracking, you can use a search engine like Google, Yahoo, or Bing and simply search for your targeted keywords.

My Experience Best Rank Tracking Tool

Mangools Keyword Tracking

When it comes to keyword rank tracking, there are many different software tools available on the market. I have had the opportunity to use several of these tools to track the performance of my SEO campaigns.

In this section, I will be comparing a few of the most popular keyword rank tracking tools, including Ahrefs, Serpstat, SEMrush, SpyFu, Long Tail Pro, Moz Pro, KWFinder, AuthorityLabs, and Advanced Web Ranking.

Ahrefs is an all-in-one SEO tool that offers a comprehensive suite of tools for both paid and organic searches. It provides detailed analytics on keyword performance, as well as an extensive keyword database. The software is also highly accurate when it comes to tracking keyword rankings.

Serpstat is another popular SEO tool. It has a comprehensive set of features which allow users to track their keyword ranking performance as well as analyze competitors’ SEO strategies. It also provides a detailed analysis of keyword performance data and insights into search engine optimization trends.

SEMrush is another popular SEO tool that provides a comprehensive suite of tools for both paid and organic searches.

It provides detailed analytics on keyword performance and has an extensive keyword database. It can also provide detailed information on competitor strategies and tactics.

SpyFu is an SEO tool that allows users to monitor ranking performance for their keywords on Google and Bing. It also provides analytics on competitor keywords and strategies.

Do You Need Rank Tracker Tool

Keyword rank tracking is an essential tool for any successful SEO campaign. It allows you to track how well your website is doing in search engine results pages (SERPs) for various keywords.

Keyword Rank Tracking Data
Keyword Rank Tracking Data

By monitoring the changes in rankings, you can identify which strategies are working and which ones need improvement.

This information can then be used to optimize your content and improve organic traffic.

In this article, we will offer a detailed introduction to keyword rank trackers and profile the three best keyword rank tracking software available on the market today.

We will also share our experience of using these tools, so you can decide which one is right for you.

What is Keyword Rank Tracking?

Keyword rank tracking is the analysis of the positions of selected keywords that a website ranks. This process is important to understand how well your website is performing in search engine results.

With keyword rank tracking, you can easily monitor your website’s progress and make adjustments to your SEO strategies accordingly.

It also helps you identify new opportunities and rank higher in search results.

With the right keyword rank tracking software, you can gain valuable insights into which keywords are performing best for your website, as well as track your competitors’ performance for comparison.

This can help you gain a competitive edge and improve your search engine optimization efforts.

Why is it Important?

Keyword rank tracking is an essential part of any SEO strategy. It allows you to monitor and measure the success of your efforts, identify sudden changes in your website’s search rankings, and ensure that your website is visible in search engine results.

Nozzle-Keyword Serp -Ranking-Screenshoot
Keyword -Ranking In Serp

It can also show you how your rankings have changed over time, helping you track your progress and make informed decisions about future SEO strategies.

Without a doubt, AWR’s specialty is tracking keyword rankings on search engines. It also has SEO reporting and competitor analysis tools.

Additionally, a good keyword rank tracker will provide timely notifications about ranking changes, which can help you stay ahead of the competition and make sure that your website remains visible.


Ahrefs is one of the biggest and the most full-featured SEO rank tracker services providing you with keyword research, SEO audit, rank tracking and backlinks analysis. It helps you to keep a closer eye on your website’s search engine performance and provides you with more accurate and detailed insights into your SEO rankings.

Ahrefs’ rank tracking tool is like any other: Pop in a bunch of keywords. And see where they rank in Google. Plus, you can track changes over time and compare rankings from different countries.

Unlike SEMrush and Ahrefs, AccuRanker is a standalone keyword rank tracking software, dedicated to delivering the most accurate and up-to-date ranking data.

With AccuRanker, you can easily track up to 100,000 keywords and get daily updates on your rankings as well as a detailed overview of your keyword performance.

Serp stat

Serpstat is a keyword rank tracking tool that offers a wide range of features to help you optimize your search engine rankings. It includes comprehensive keyword research and analysis, SERP monitoring, backlink analysis, and more.

The platform can also be used for competitor analysis, helping you keep track of your competitors’ performance and compare your search traffic to theirs.

Its intuitive user interface makes it easy to use, while its advanced reporting tools provide detailed insights into the performance of your keywords and campaigns.

With Serpstat, you can quickly identify the best opportunities for improving your rankings and get better results from your SEO efforts.


SEMrush is a popular and best-in-class SEO software tool. It offers a broad range of features for keyword discovery, ranking tracking, and on-page auditing. It provides accurate information about website SEO score, backlink status, keywords ranking, and more.

SEMrush makes it easy to track exact SERP positioning at keyword level and also track volatility. It also offers a generous free trial and a variety of pricing plans that make it suitable for businesses of all sizes.


SpyFu is a keyword research and PPC research tool that allows users to track their rankings, monitor their backlinks, and analyze their competitors. It also has an extensive database of 15 years of Google SEO data.

The keyword tracking tool lets you check both global and local ranking positions for any domain in search engines such as Google and Bing.

Additionally, SpyFu has a new feature that will allow you to monitor your site’s rankings for certain keywords daily. This makes SpyFu a great tool for both experienced and novice SEO users.

Long Tail Pro

Long Tail Pro is a keyword research tool designed to help website owners find low-competition keywords to support their SEO strategy. It was developed with the user in mind and features an intuitive interface and a comprehensive set of tools.

Long Tail Pro instantly delivers low competition long-tail keywords with search volume estimates and competitive metrics. This tool is great for quickly identifying potential opportunities and optimizing content for better rankings.

It also offers rank tracking, which allows you to track the progress of your keyword rankings over time, as well as backlink analysis, so you can identify and strengthen any backlinks that are helping you rank.

Moz Pro

Moz Pro helps us with Local SEO, keyword tracking (for specific locations which is awesome), backlink analysis, reporting, and technical site crawls.

Moz Pro makes it easy to keep track of key terms for your Google rankings. It creates easy Excel docs with data. The keyword and link explorer tools are great for gaining insights into competitors and markets. Moz Pro also provides site audits that help you understand the strengths and weaknesses of your website’s SEO performance.

The Moz Pro dashboard is user-friendly and allows you to customize the data you need. You can track 300 keyword rankings and 250,000 crawled pages per month with Moz Pro, giving you detailed insight into your website’s performance metrics.

Additionally, you can use Moz Pro to track your competition’s rankings, analyze backlinks, and fine-tune content for better ranking results.

Moz Pro also has a comprehensive library of resources that can help you improve your SEO knowledge. With tutorials, webinars, and video courses available, you can learn from experts and get hands-on experience with the tool.


KWFinder is one of the most popular and well-known rank-tracking SEO tools available online. It allows users to keep track of their website’s ranking in search engines Google and Bing. The built-in keyword tracking tool lets you check both global and local ranking positions for any domain. K

WFinder is a reliable and effective keyword research tool to generate easy to rank long tail keywords which I’m using for the last few months. It helps you find long-tail keywords with low SEO difficulty that can identify targeted audiences and increase website rankings.

KWFinder also offers features like competitor analysis, backlink analysis, SERP analysis, and more. It’s a great tool for conducting basic, and even more advanced, keyword research.


AuthorityLabs is a purpose-built SEO rank tracking tool for domains and keywords that delivers accurate and reliable results.

It offers great features such as customizable tracking plans, keyword monitoring, competitor analysis, and local rankings. It also provides a great user experience with its clean and simple UI, along with excellent support.

With AuthorityLabs, you can track not just your domain rankings but also your competitors’, giving you insight into what strategies are working for them. You can also track your local rankings to see how your website is performing in local search results.

Overall, AuthorityLabs is an excellent rank tracking tool that can help you take your SEO game to the next level.

Advanced Web Ranking

Advanced Web Ranking is our reliable and digital SEO program, SE Ranking. Founded in 2002, Advanced Web Ranking is a powerful rank-tracking tool that helps you get the most insights out of your ranking data.

Using AWR, you can easily track your website rankings across all major search engines and get insights into the performance of your competitors.

It also allows you to monitor your keyword rankings for both organic and paid search results and provides detailed reports so you can see where your website ranks on a daily basis.

Additionally, it offers a range of features such as competitor analysis, link building, and SEO analysis. With its easy-to-use interface, you can quickly gain valuable insights into how your SEO efforts are performing.


What is the best keyword research tool?

The best keyword research tool depends on your individual needs and preferences. Popular options include SEMrush, Google Keyword Planner, Ahrefs Keywords Explorer, KWFinder, Moz Keyword Explorer, and Ubersuggest.

How can I track my keywords rankings?

There are several ways to track your keyword rankings. You can use online tools such as Google’s Webmaster Tools, SEOmoz’s Rank Tracker, or SEMRush. Additionally, you can use a spreadsheet program like Excel to manually track your rankings over time. Finally, you can also hire an SEO specialist to manage the process for you and provide regular updates on your progress.

How do I check my keyword ranking for free?

1. Check Google Search Console: Log in to the Search Console of your website to check your keyword rankings for free.

2. Use SERP tracking tools like Ahrefs or SEMrush: Both Ahrefs and SEMrush have a free version that you can use to track your keyword rankings for free.

3. Utilize Google Trends: With Google Trends, you can see how well your keywords are performing over time and compare them with other related keywords.

4. Monitor your competition’s rankings: You can use tools like Moz’s Link Explorer or Ahrefs’ Site Explorer to monitor what keywords your competitors are ranking for, which is helpful in understanding where you stand in comparison.

How do I find my keyword ranking on Google?

To find your keyword ranking on Google, you can use a keyword rank tracking tool. These tools will show you how your website is performing in search engine rankings for specific keywords. They will also provide insights into the competition and other valuable information related to your rankings.

How do I check keyword performance?

1. Use Google Adwords Keyword Planner – This is a free tool available within Google Adwords that will allow you to view search volume, competition level, and cost per click of keywords.

2. Monitor Rankings – You can use a keyword rank tracking tool to monitor the ranking of your website for certain keywords over time.

3. Analyze Click Through Rate (CTR) – You can analyze the click-through rate (CTR) of organic search results for your website for particular keywords over time to measure performance.

4. Analyze Conversion Rate – You can track the conversion rate for particular keywords to measure how effective they are at generating leads and sales.


When it comes to keyword rank tracking software, there are a variety of options available. It is important to consider your budget, goals, and resources when selecting the best tool for your needs.

Ahrefs, Serpstat, SEMrush, SpyFu, Long Tail Pro, Moz Pro, KWFinder, AuthorityLabs, and Advanced Web Ranking are all great choices for keyword rank tracking.

Each of these tools offers unique features and benefits that can help you track your rankings and measure the effectiveness of your SEO efforts.

With the right keyword rank tracking tool in place, you can monitor your progress and achieve your SEO goals.

Andrew Lim
Andrew Lim

Javier is a graduate of the University of Dublin. He has been in the digital marketing space for over decade and has worked with E-commerce & digital space. He is currently in charge of blog editor at and is passionate about creating software review that create value for user.

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